Freedom To Travel

Gold Coast Transit training program

November 1, 2012

Laurie Lamson was hired as the writer for the Freedom To Travel Gold Coast Transit educational campaign.

studentartworkAs part of the campaign, she wrote three versions of an educational video designed to help the general public, seniors and youth learn (or review) how to ride Gold Coast Transit buses confidently and safely.

Laurie was also tasked with writing the copy for a brochure, and a 22-page educator’s booklet to guide the review of material covered in the videos, and expand the conversation with various audiences.

seniorartworkThe 7-minute videos covered: how to get discounts and pre-paid tickets, wheelchair and disability access, how to plan a bus trip, how to pay the fare, and more.

Freedom to Travel