Care For Our Planet Corporate/Educational Video
Levi Strauss & Co. commissioned a scientific life cycle assessment of a pair of Levi’s® 501® jeans and Dockers® Original Khakis.
They learned from the study that 58% of the energy and 45% of the water used during the lifetime of a pair of our jeans occurs during the consumer-use phase. That’s where you come in.
This video, scripted by Laurie Lamson, explains how you can make some small changes and make a difference.
The Care For Our Planet video won Aegis, Telly and CINE Golden Eagle awards.
“I enjoy educational projects because I always learn something new in the process that I might not be exposed to otherwise.” – Laurie Lamson