Care For Our Planet

By Laurie on October 26, 2012 in Corporate, Documentary, Portfolio, Video

Corporate/Educational Video Script for Levi Strauss & Co

Laurie Lamson was honored to write a 2-1/2 minute environmental education script for Levi Strauss & Co. 

Levi Strauss & Co. commissioned a scientific life cycle assessment of a pair of Levi’s® 501® jeans and Dockers® Original Khakis.

They learned from the study that 58% of the energy and 45% of the water used during the lifetime of a pair of our jeans occurs during the consumer-use phase. That’s where you come in.

This video explains how you can make some small changes and make a difference.


“I really enjoy educational projects because I always learn something new in the process that I might not be exposed to otherwise.” – Laurie Lamson

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1 Comment

  1. Alex Harris May 3, 2014 Reply

    I’ve seen this video before but I didn’t know it earned a Cine Eagle award. Quite good none-the-less, and I didn’t know Levi represented themselves in such a whole-hearted manner

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